I received an e-mail from CVS a few days ago advertising a new cosmetics collection called NUANCE by Salma Hayek. I was immediately intrigued and decided to head over to CVS's website and check it out. As always I like to read info. about a product and what the inspiration behind the brand is. This collection was inspired by her grandmother, who was a trained cosmetologist in Mexico and who also passed down many beauty secrets to her. What impressed me the most is that she took off 3 years off of her entertainment career to be able to be in the labs with chemist and help/oversee everything that was put into her line of products.
Her products claim to have a unique blend of exotic ingredients such as prickly pear which is used in her body cleansing gel for moisture in the skin, mamey (fruit) used in her hair care line to strengthen and thicken locks and tepezcohuite which is in her AM/PM Anti-Aging Super Cream. All these ingredients are very common in the Latin community. So it's great to see a celebrity bring quality ingredients that have been integrated to other products in Latin America into an American based Brand. And because Hayek wanted to bring high quality products at an affordable price she partnered with CVS/pharmacy stores. It will be exclusively debuted on August 1, 2011 at all CVS stores. But they are now available at cvs.com and some big CVS stores around the country (which ones i don't really know) I am really excited to check this collection out once it hits my nearest store. The packaging is simple yet sleek and I can't get over how cute the packaging for the lip and eyeshadow quads are.
On another note, I have observed that this line of cosmetics is inclined for Medium/Olive skin tones, which to me is refreshing to see since most brands are inclined towards fair skin tones. Here is a sneak peek at what the cosmetics line will include.
Face Products
1. Flawless Coverage Mineral foundation
Colors: Light 220, Light/Medium 225, Medium 230, Medium/Deep 235, Deep 240
2. Front & Center Concealer & Brightener
Colors: Light 270, Light/Medium 275, Medium 280, Deep 280
3. Flawless Wear Tinted Moisturizer
Colors: Light 245, Light/Medium 250, Medium 255, Medium/Deep 260, Deep 265
4. Flawless Mineral Cheek Trio
Colors: Pink 290, Apricot 295, Mauve 300, Spice 305
5. Translucent Finishing Powder
Colors: Light/Medium 310, Medium/Dark 315
6. Smooth Start Skin primer
Eyes Products
1. Mineral Eyeshadow Duo
Info: Complementary matte and sheer satin colors create a crease-resistant, velvety-smooth texture. Use wet for a creamier, longer-wearing application.
Color: Sheer Plum/putty 001, Moonstone/Shimmering Sand 005, Midnight Blue/Silver Steel 025, Dusty Rose/Sheer Champagne 010, Bronze/Copper 015, Passion Plum/Sheer Lavender 020
2. Lasting Wear Gel Liner
Info: The ease of a pencil with the smooth finish of a liquid, this waterproof, smudge-proof color lasts 8+ hours.
Colors: Black 030, Brown 035, Gray 040
3. Lights, Camera, Action Eye Trio (coming soon)
Info: Creamy eyeshadow, shimmery highlighter and eyeliner blend perfectly for a complete look in one convenient wand.
Colors: Bronze/Gold Shimmer 055, Champagne/Gold Shimmer 060, Sapphire/Silver Shimmer 065, Pewter/Silver Shimmer 070
4. Beautiful Blends Eye Quad
Info: Create the perfect look with four complementary shades that highlight, contour, and define. Fine-milled pigments leave a light, velvety finish that spreads and blends easily.
Color: Smokey 075, Neutral 080
5. Full Effect Ultra-Volumizing Mascara
Info: Maximum-drama formula conditions, nourishes and boosts volume and curl for super-thick, super-long lashes in a single stroke.
Color: Black 050
6. Winning Look Ultra-Defining Mascara
Info: Innovative formula and precision brush design, length and separate each lash for high-definition, all-day wear.
Color: Black 045
7. Natural Look Brow Liner (Coming Soon)
Info: Dual-ended micro brow pencil and brush seamlessly fill in and shape brows for a natural, long-lasting look.
Color: Medium Blonde 085, Brown 090
8. Shape & Define Brow Kit
Info: Create all-day-perfect brows with this powder, golden highlighter, and grooming wax. With an angled brow-defining brush for filling in, shading and shaping flawless arches.
Color: Brown 100, Medium Blond 095
9. Length Extending Lash Serum
Info: This powerful, hormone-free formula helps plump lashes by 25% while keeping them conditioned, nourished and flexible.
Lip Products
1. Color Vibrance Lipstick
Info: Ultra-rich, creamy color leaves lips softer, smoother, and fuller in a single sweep. Formulated with vitamin E nourishment and moisture-look protection.
Color: Color 135, Shimmering Nude 140, My Favorite 145, Plum Mauve 150, Wine 155, Dusty Rose 160, Terra Cotta 165, Passion Pink 170, Paprika 175
2. Rose Petal Hydrating Balm
Info: This intense moisture balm with evening primrose oil helps soothe irritated skin and provides long-lasting moisture for chapped lips, rough cuticles, cracked elbows, and other dry patches.
3. Ultra Shine Lipgloss
Info: Silky, smooth, non-sticky formula hydrates and helps protect lips with an easy, ultra-brilliant shine.
Color: Clear 105, Peony 110, Nectar 115, Strawberry 120, Pomegranate 125, Berry 130
4. Perfect Lips Lip Quad
Info: Two cream shades and two shimmer glosses blend flawlessly for endless looks. Vitamin E and natural oils moisturize, strengthen, and protect lips.
Colors: Cool 210, Warm 215
Other Products in her line include:
Moisturizers, Skin Cleansers, Body Moisture (body lotions), Hair Stylers, Hair Shampoos/Conditioners, and Skin Serums.
If you have already checked it out. Let me know what you think of the line and what your favorite products are.
For more information about the products in the rest of the collection click the link below.
Source. http://www.cvs.com/CVSApp/promoContent/promoLandingTemplate.jsp?promoLandingId=1393
-Dannely
"With a Sprinkle of Pixie Dust :)"
